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Frezza Design

My 4 Favorite Venues for Music

When I think about the many shows that I was lucky to experience, there are some venues that are just very special to me. Whether they are an amazing-looking venue or a hole in the wall. But I will highly recommend all of these venues: 4. House of Blues Boston – On the back half […]

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4 Ways to Cope with the Creative Process with Difficult Clients

All designers have had some difficult clients and it can be challenging to get to the final product and sometimes even worse not getting to anything. You sometimes find yourself trying to figure out what a person wants but ultimately discover, they do not know what they want. Here are 4 ways that I have found […]

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What I Learned from working for 5 Years at Taco Bell

 When you are in high school or college you are looking to pay the bills and put yourself through school. Some people are fortunate to not work during that time and/or never get involved in the food industry. But I will tell you, it gives you a different perspective, especially after 5 years.   1. […]

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My Top 5 Logo Designs and the Stories Behind Them

S Family – One of the last logo designs for me was to create a logo for the new product line that was to be a new step in sheet cymbals for Zildjian. The goal was to create a logo that would stand with the other cymbals in the others series. Based on the A […]

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5 Go-To Tools/Site for Creative Ideation

After 15 years of design experience, I am always looking for new ways to find creative ideas. I always have some go-to but others are new and I find that it is good to revise this every year. Here are some of the methods and places that I go to. Below are the 5 creative […]

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My first show for Zildjian

I remember it like it was yesterday. It was 2007 and I was under a year in at Zildjian. The location Twin Rivers Casino in Rhode Island. Band was Cheap Trick. It would be the first time meeting a band representing a company and doing photography on stage. At the time I was just working […]

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4 Lessons I Learned When I Switched Jobs Twice in One Year

Life has a lot of challenging decisions that you have to make in order to grow, to learn, and to get to where you want to go. And one of those challenges is changing your job. I was fortunate enough to land where I was happy and knew as my life changed, my career needs […]

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5 Things I Learned About Designing Gear/Accessories

With 15 years of experience, I was lucky enough to touch many parts of creative and one that I really enjoyed was designing gear/accessories. I also was able to get an understanding of the purchasing of the materials, warehouse storage, materials, and even the division of sizes for a shirt, pants, etc. I also worked […]

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4 Things I Learned About Designing/Working Tradeshows

Throughout my career, I have designed many tradeshow booths. Mostly for Zildjian but also for National Geographic Learning, and Overtone voice chat. Obviously, in the current landscape, companies are doing virtual tradeshows and conferences instead. But after those experiences, I have gained a great deal of experience and lessons with these experiences. Phone-a-friend Throughout my […]

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